about the project

about the stay messages project

What is the STAY Messages Project?

The STAY Messages Projcet was an initiative from content creators across Instagram, Tiktok and Youtube. It consists of a project video and website compiling messages from Stray Kids' fans, STAY, to the artists. 

Who organized the project?

TikTok
Instagram
Instagram
Instagram
Instagram
Instagram

Why did we organize the project?

Following the death threats made torwards Stray Kids' Lee Felix, June 2023, we creators wanted to help combat the negativity spreading across social media by creating a space for STAY to send love and support to Stray Kids as a gift to them on STAYs birthday (August 1st).  The purpose of this project was to overpower words of negativity by showering the members with messages of love and appreciation so that they never forget just how great they are and why STAY love them.

How was the project executed?

The project was planned through a group chat with the respective content creators, formally known as the Rizzracha group chat. Each creator then edited an informational video for the project. One of these videos was then selected to be the formal announcement video for the project. Each project member uploaded the information video to their social media accounts on July 23rd 2023, along with a separate post with instructions translated into Spanish, German, Arabic and Turkish. 

 During the submission period (July 23rd - July 27th) the creators worked effortlessly to collect as many messages from STAY as possible through private DMs, commments and through the hastag #staymessages. 

Following the submission deadline a project video was made and uploaded to the @sanneenebrant Youtube channel on August 1st, 2023. 


As there were more messages than the creators anticipated, they also decided to publish a website compiling all the messages submitted for the project, so as to not let any messages "go to waste."  The first version of the website was published on August 21st, 2023.